BT slashes price of broadband in special summer offer

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BT slashes price of broadband in special summer offer


BT has cut the cost of signing up to its BT Broadband Basic product by
a massive £80.

Customers signing up from May 20 until July 20 2004, will get their
modem and installation - normally £80 - absolutely free.

This offer is additional to BT's current broadband offer for consumers
- a flight to the US or Europe for all new consumer broadband
customers.

These initiatives are part of BT's commitment to offer customers value
for money services at compelling prices and making Broadband Britain a
reality. They are expected to play a significant role in driving BT
Retail customer numbers - ensuring that BT is the clear market leader
in the retail sector.

Duncan Ingram, managing director, BT Openworld, said: "This deal
offers a full speed 512k broadband service for under £20.00 per month
and once again confirms our commitment to offer our customers the most
innovative service offerings and deals in the sector, those that
combine reliability with value.

"It is these factors which will help ensure we maintain our strong
position in the market well into the future."

Ingram added: "As customers become increasingly web-savvy and
sophisticated in their choices, ISPs must realise that one size most
definitely does not fit all, and that there is more to broadband than
just speed.

"Broadband is also about personalisation, flexibility and choice,
qualities designed to make the internet work for the individuals and
businesses alike, not vice versa."

NOTES TO EDITORS:

About BT Group
BT Group plc is the listed holding company for an integrated group of
businesses providing voice, data and video services in the UK and
elsewhere in Europe. British Telecommunications plc, a wholly-owned
subsidiary of BT Group, holds virtually all businesses and assets of
the BT group. BT is one of Europe's leading providers of
telecommunications services. Its principal activities include local,
national and international telecommunications services, higher-value
broadband and internet products and services, and IT solutions. In the
UK, BT serves over 20 million business and residential customers with
more than 29 million exchange lines, as well as providing network
services to other licensed operators. BT consists principally of three
lines of business:

BT Retail, serving businesses and residential customers and including
BT Openworld, one of the UK's leading ISPs.

BT Wholesale, providing network services and solutions within the UK,
including ADSL, conveyance, transit, bulk delivery of private
circuits, frame relay and ISDN connections.

BT Global Services, BT's managed services and solutions provider,
serving multi-site organisations worldwide. Its core target market is
the top 10,000 global multi-site organisations with European
operations.

There are a number of other businesses within the BT group, including
BT Exact, an internationally renowned centre of excellence in IT and
networking technologies. It is also BT's technology and research and
development business. In the year ended 31 March 2003, BT's turnover
was £18,727m, with profit before goodwill, exceptional items and
taxation of £1,829m. For more information, visit www.bt.com



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Michael Kenward Words for sale